INNOVATION & CREATIVITY MASTERCLASS

Duration:  3 Days

Innovation & Creativity MasterClass is designed in a workshop setting specifically structured for your own corporate needs. Your team will be introduced to the principles of creative thinking, idea management and innovation strategy in a 3-day program. The purpose of this course is to provide theory and applied models to design an effective framework of creative thinking, form innovative ideas and convert ideas into innovation regardless of your professional background.

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CONSUMER TRENDS 2020

Duration: 1 Day

Consumer Trends 2020 Workshop is a one-day program briefly introducing your team main dynamics and trends shaping the consumer market in 2012; and will dominate the next decade. Regardless of their professional background, the participants will first have a brief view of consumer behavior theory followed by an in-depth consumer analysis in male and female perspective along with Millennial and Pink Market.

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LUXURY BRAND MANAGEMENT

Duration: 3 Days

Luxury Brand Management MasterClass is designed in a workshop setting briefly introducing your team main dynamics and trends shaping the luxury market; especially in fashion, automobile and spirits. Participants will have a brief view of luxury market and premium segment consumer buying behavior followed by five in-depth luxury brand case analysis in terms of marketing and communication.

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